Big Data; Big Data Technology; Data Technologies; Display Devices; Endangered Heritage; Folk Intangible Cultural Heritage; Intangible Cultural Heritage Protections; Intangible Cultural Heritages; Mobile Terminal; Offline; Scenic Areas; Terminal Devices;

https://www.scopus.com/inward/record.uri?eid=2-s2.0-85148699556&doi=10.1007%2f978-3-031-23947-2_34&partnerID=40&md5=c33fdde6d811f920e8ef7ba76171a033

10.1007/978-3-031-23947-2_34

The traditional mode of intangible cultural heritage communication is mainly offline activities, such as market fairs, temple fairs, sacrificial activities or physical or text and picture display of scenic area museums. With the popularity of the Internet and mobile terminal devices, the traditional offline display methods obviously can not meet the needs of the audience. Communication through digital technology can truly realize the “living communication” of intangible cultural heritage. In the era of rapid development of mobile Internet, video and video have become popular communication methods for the audience. Intangible cultural heritage uses digital means to achieve more detailed and diversified communication, and substitutes the audience into its scene to have all-round contact with intangible cultural heritage. With the rapid development of economic construction, the construction of social spiritual civilization has also accelerated its own pace. We need to use big data technology to give modern attributes to the traditional intangible cultural heritage and make these unfamiliar information full of vitality. Therefore, this paper studies the influencing factors and protection of folk intangible cultural heritage endangered inheritance based on big data technology.